Running a Nonprofit · Level 5 of 5 · Capstone

Capstone: fundraising and impact

Build a fundraising plan, manage volunteers, and report results.

Study notes

Diversify revenue: individual donors, grants, events, earned income, and corporate gifts. Relying on one source is risky.
Donor retention usually costs less than finding new donors. Thank donors quickly and show what their gift did.
Grant proposals typically include a need statement, goals, activities, a budget, and how results will be measured.
Measure outputs (meals served) and outcomes (fewer families going hungry). Funders increasingly ask for outcomes.
Volunteers need clear roles, training, supervision, and thanks. Check volunteer screening rules for work with children or vulnerable adults.

Quiz: 6 questions

Choose one answer for each question, then check your answers. Score 5 of 6 to pass. Then enter your name and email to download a PDF certificate and have a copy emailed to you. Answers are graded in your browser.

1. Why diversify revenue sources?

Losing one source will not sink the organization The IRS requires five sources It raises board pay It avoids filing a 990

2. Which is an outcome rather than an output?

Students' reading scores improved Books handed out Hours of tutoring Flyers printed

3. A grant proposal usually includes:

Need, goals, activities, budget, and evaluation Only a logo The founder's resume only A list of competitors

4. A cost-effective way to grow donations is often to:

Retain and thank existing donors Ignore past donors Send one letter a decade Stop reporting results

5. Volunteers working with children typically need:

Screening as required by law and policy, plus training No guidance Only a T-shirt A mortgage

6. A good impact report shows:

What donations accomplished, with numbers and stories Only expenses Only the board list Nothing measurable

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